Let’s face it, as humans it is easy for us to take things for granted. It may not be the intention, but many times it can end up becoming the reality. When it comes to your affiliate program you don’t want this to become what you’re known for. That is why Publisher Finders is letting you in on a little secret (or two or three) regarding how to incentivize your affiliate program and recruit new partners.
1. Don’t Forget to Say “Thank You”
First and foremost, it is important to thank those helping you and your brand to grow in any way that you can. It may not be super innovative, but manners will always stay in style. Saying thank you is simple and effective and will make your affiliates and potential partners know that you value the work they do. It really is one of the most basic things we can do in life.
2. Offer commission bonuses for high sales
Money talks. You know it, and so does everybody else. Another way to incentivize your affiliates and woo new partners is by offering commission bonuses for high sales. Commission rates aren’t meant to be an extra expense for you, it is a practice you can use to prove to affiliates that their work is important, and they deserve to be compensated for their efforts.
3. Provide access to exclusive products and services
Allowing affiliates to gain access to exclusive products and services will make them feel special and that their work is worth sticking around for. Think free samples but even better. By providing this access, you are able to get feedback from people promoting your company before it goes live to customers which can be invaluable.
4. Consider offering non-monetary incentives such as recognition and rewards
Recognition and rewards are an excellent way to cultivate a positive relationship between you and your affiliates to let them know that you appreciate them. Building this relationship through recognition and rewards also gives them something to share with people in their lives aka potential partners for your program.
5. Take one give one
Your affiliates may have access to your brand, but what about these new partners? Sometimes a hands-on approach can be the way to go. When you send your affiliates products to demo, try sending them a duplicate so that they can share it. This will draw in new customers as well as partners itching to join your affiliate program.
6. Friendly competition
When done right, competition between affiliates can be something to not only keep them engaged but also boost revenue. This can be anything from a leaderboard to a bracket challenge (like the NCAA’s March Madness). This isn’t meant to pit affiliates against each other but rather create community and do good at your company to know that in the end, you all have the same goal. It is a way for affiliates to motivate one another to perform at their fullest potential.
There are many ways you can incentivize your affiliates’ work and draw in new recruits, but it is up to you to find what works best. Publisher Finders has given you some tips and tricks that you will need, but it doesn’t end here. With a subscription to this exclusive software, you will be drowning in success. Get started today with a FREE two-week trial or book a free demo with creator Evan Weber to find out how simple it is to incentivize and recruit new affiliates to your program.